Position title
AM/DM Marketing - Online, B2C & BTL
Description

We are looking for a Marketing professional to launch a product, accelerate business generation, develop and manage online sales programs. Ideal candidate must have track record in getting positive, tangible business returns by developing and executing successful, result-based marketing programs. Candidate must demonstrate ability in B2C marketing activities, goal-oriented marketing strategy; executing effective Marketing Plans, field events and BTL activities. We are looking for a person who would love to live great marketer’s dream of launching a product and running successful B2C business.

Responsibilities

This role involves building online business and generating B2C business.

  • Identify target B2C audiences and develop marketing plans with specific objectives across different channels and segments.
  • Build revenue generation strategies in partnership with strategic marketing team.
  • Lead, plan and execute SEO, SEM, SMM, PPC etc., events of different scales in various formats to build online sales platform and generate revenues.
  • Build marketing strategies and implement successful events, BTL programs.
  • Work with product design teams to constantly improve B2C offerings.
  • Work with various media buyers, advertising agencies, printers, BTL, brand partnerships, Performance Marketing, on-ground activation, event agencies and other services to bring marketing projects to fruition.

The Hallmark

  • Build online sales business.
  • Generate B2C business revenue.
  • Enhance requisite brand visibility through BTL programs.
Qualifications

Formal Credentials-

  • 4-6 years’ experience in similar role and activities.
  • Creditable experience in B2C Services marketing, brand partnerships, Performance Marketing, events and BTL activities.
  • Experience in key aspects and tools for product launches, online sales, Digital Marketing and on-ground activation.

 

Accreditations & Core Composition

  • MBA or equivalent in Marketing, advertising or related field.
  • Good written and verbal communication skills.
  • Metrics-driven marketing mind with eye for creativity.
  • Competence as go-getter, performance driven, revenue-generating marketer.
  • Willingness to become a growth hacker.
  • Willingness and ability to travel.
  • Willingness to take the challenge of performance linked remuneration.
Employment Type
Full-time
Beginning of employment
Immediate
Duration of employment
Lifetime
Industry
Marketing
Job Location
New Delhi
Working Hours
09:30 - 18:00
Base Salary
₹800000-₹850000 Per year
Date posted
March 27, 2022
Valid through
April 15, 2022
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Position: AM/DM Marketing - Online, B2C & BTL

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